WWE's Booking Has Lacked. Could it be Drama on the horizon?

WWE has been starting to slack booking-wise. Some of it isn’t even in their control. Like Dwayne going for an Academy Award. Yup. That’s a thing that’s happening in 2025. Oh, and maybe a future for president... Cool.

Imagine telling your nine-year-old self that The Rock would be president? You wouldn’t be shocked, because it’s The Rock—and that’s the problem worth pointing to. Nine-year-olds, and people who think like them, shouldn’t vote. But that’s a different story altogether.

Regardless of if he runs for office or not, Dwayne’s main rival is keeping tabs on the man he technically calls boss. That rival being Paul “HHH” Levesque. Oh, not like their rivalry from the Attitude Era and onward.

This time we’re breaking the kayfabe angle. And I’m not the only one who caught it. It’s our right as marks to gossip. Especially now that some vibes have shifted.

For me, this goes far beyond the fact that Paul is a Shawn guy and Dwayne is a Bret guy. This is now something WWE once wrote about. Corporations with a real-life Succession storyline. Only the plot is about the son-in-law duking it out with his father-in-law’s all-time money maker.

Paul is to Kendall Roy, as Dwayne is to Lukas Matsson. If we’re being specific.

Also, there’s the elephant in the room known as politics. Since Dwayne in 2020 helped lay the smackdown on Trump, then not endorse in 2024. Which is something the current president probably hasn’t forgotten about... just going off his social skills he eloquently gets away with.

Oh, and Paul’s mother-in-law is overseeing the defunding of public schools, as he joins the Presidential Council on Sports, Fitness, and Nutrition. Which doesn’t invite protests and future backlash... like at all.

Oh, and Paul is now being billed as pro-wrestling's Dana White. You know, gambling addict, wife hitting, and Whitey Bulger connected Dana White.

Not accusing Mr. Levesque of doing any of that... but he does have a ton of controversial creative appearances that have been censored out of history. Both racial and sexual for that matter.

And if you’re surrounding yourself with people prone to controversy, well, you better be gearing up to prepare a defense of said decisions. Especially since that creativity from the nineties always circles back in news cycles in some form.

He doesn’t have the best reputation with female coworkers. Ok, Sunny may not be a good source given her life choices, and some male fans are still in their slut-shaming era. But you guys remember Joanie?

These are the types of things that can come back and bite you when/if similar controversies do arise. Something worth keeping an eye on since I feel WWE might consider being PG again after being bought by the Mouse.

As we know the ingredients P and G are needed for fan revolts.

Dwayne’s character has been called into question not by the business that made him famous, but by the film business. Not to mention fans witnessing his rise have pointed out some discrepancies.

Basically, I don’t think the question is, “what’s going on?” The real question is, how big is it now and when will the proverbial bubble pop when we figure it out?

There’s only ever going to be one Vince. And now we need to learn from his past. What will mainstream media dig up once backlash, in any form, happens? How does that corporate angle that went from Rock to HHH actually happen in the corporate world?

We also know in terms of creative that there is the Brian Gewirtz question. Hiya Vince Russo, you can get shine too.

Regardless, these are things to keep in mind whenever WWE experiences a down period in booking. Because these are just things that run downstream, but things we as marks forget about when it’s showtime.